Posts made in June, 2017

Language and Moral Decision Making

Posted by on Jun 18, 2017 in Blog Post, Neuromarketing

Imagine you are on a bridge, and see a runaway train shooting down the railway tracks towards five workers who are unable to hear or see the train coming.  A large man is sitting on the bridge, and if you push him off (killing him but stopping the train early) you can save the five people. Would you push him to save five people? Now imagine the same scenario, with a runaway train about to hit five workers. But this time, you are at the side of the tracks, and by pulling a switch you can change the direction of the train. However, there is one worker on the other set of tracks that would end...

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What’s behind the pole?

Posted by on Jun 4, 2017 in Blog Post, Neuromarketing

Want to know what’s in the above picture? Scroll down to find out! Curiosity Based E-marketing What is it?: Curiosity based E-marketing is a tactic that takes advantage of natural human curiosity in order to draw attention to your product or service. Where it works best: The best time to use curiosity based tactics is when trying to attract potential customers to view your product or service, be it a website, social media page or blog.  Therefore, using the tactic on website banners, social media advertisements, and similar mediums, tends to produce the best results. How you can use it: When...

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